Can Technology Save A Sale? (featuring Salesman Sam)

Successful sales requires some organization, so what happens when the salesman is disorganized?

You better hope that someone, like our Salesman Sam, realizes their weaknesses in certain skills – and develops a strategy to compensate.

As pop psychology tells us, a person’s first step to fighting back against inner chaos is to realize that he or she is disorganized. In addition, other character traits such as spontaneity and taking innovative approaches can – often but not always – balance for the weaknesses. 

Specifically, to achieve those sales goals, a disorganized person can usually use some help getting from step one all the way to step four: 

1. Be innovative, creative, and insightful

2. Record these thoughts and inspirations

3. Link them to a specific target

4. Use these notes to shape a customized approach

By putting these personality threads together, a sales guy would realize that a little technological help could be quite useful. That’s precisely  why our sales hero was pleased that the company added maiTour and maiCatch to their SAP Sales Cloud.

maiTour helps identify high potential customers and plan out the most efficient pathway to their door. It enables the sales team use SAP data to uncover high-value points A, B, C, and D and then plan an effective route to these points’ doors with real traffic information. 

maiCatch simplifies the process for the sales team to directly adding contacts into the CRM system, putting the contact database in the smartphone at their fingertips. In addition, it also enables people to capture these special  moments on the field – without fear of losing them.  These can be notes about customer issues, pictures of specific problems, or and even make a voice memo about potential solutions to them. By linking these to the customer’s CRM profile, these innovative thoughts and observations enable disorganized thoughts to be channeled into an insightful sales pitch, and not let creativity – and that potential sales revenue – vanish downstream. 

After all, the best technology should play a supporting role, making the sales guy an even greater star.

In addition to maiCatch simplifying the process for directly adding contacts to the CRM system, it also enables people to capture these special  moments on the field — without fear of losing them.  These can be notes about customer issues, pictures of specific problems, or and even make a voice memo about potential solutions to them. By linking these to the customer’s CRM profile, these innovative thoughts and observations enable disorganized thoughts to be channeled into an insightful sales pitch, and not let creativity – and that potential sales revenue – vanish downstream. 

All in all, Sam can feel ready to stalk some big game now…

Want to improve your digital contact management? If you are already using SAP Sales Cloud, just click here to start a free trial connecting to your own CRM system. If you currently aren’t running SAP Sales Cloud, you can check out this link and try the API for yourself.

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